Monday 23 November 2009

It's a numbers game

The biggest revenue generating dating sites are those with the larger numbers. So the numbers are seriously important to your success in this business. Grow a massive database and your members will be happy in the knowledge that they will be highly likely to find people in their area.        

Of course, I just stated the obvious, but always worthwhile to point this out. Why? Because this is one of the reasons our white label platform is the best of its kind. We have got the numbers to make it work for our partners. And we grow those numbers at a rate you just wouldn't believe.

It's so seriously important, particularly if you are looking at launching into a particular niche. Whether that is a geographic niche dating site or any other niche. This is where it becomes so crucial.

I mean... what chance have you got to pull in an empty pub? Unless the bar staff are flirting with you, none.

I'll share my views on niche dating sites in the very near future.

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